A year after he bought Twitter for $44 billion, Musk thinks the company is now worth $19 billion, a 55 percent drop.

Let’s recap what he did to Twitter, I will go first:

  • Changed the original name Twitter to X.
  • MagicShel
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    1 year ago

    Brand recognition? That’s ironic. The Twitter brand had recognition. But you can’t say X, you have to say “X, formerly Twitter.”

    Otherwise you’re right, of course, But I can’t see it being resurrected.

    • Fisk400@feddit.nu
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      1 year ago

      Yes, twitter is the brand. The first action of a sane buyer would be to put the bird logo back. 20 billions of its current value comes from the fact that they still own that name.

      • MagicShel
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        1 year ago

        It was never actually worth what musk paid, but I get that you’re saying the name was half the value. Looks like musk agrees.