The struggling coffee chain has tapped Chipotle CEO Brian Niccol to be its new chairman and CEO, effective September 9. Starbucks’ stock soared more than 13% in premarket trading, while Chipotle’s dipped 8%.

Niccol has been leading the Mexican-inspired food chain since 2018, with Starbucks saying he has set “new standards in the industry and driven significant growth and value creation,” pointing to its revenue growing nearly 800% during his tenure.

  • ByteOnBikes@slrpnk.netOP
    link
    fedilink
    arrow-up
    91
    ·
    4 months ago

    I used to love Starbucks because it was a great place to get coffee and chill. Then the whole anti-unions thing, and local coffee shops did it better making me drop Starbucks.

    I used to love Chipotle because of their quality and price. Then portions got weirder. Every week was a new food recall. The ones near me look filthy and sad, and that made me drop Chipotle.

    To see both of their names together… Yikes.

      • schizo@forum.uncomfortable.business
        link
        fedilink
        English
        arrow-up
        33
        ·
        4 months ago

        You’re looking for the place that uses paper plates, has a website, but clearly took the picture of their food 10 years ago with a Motorola Razr.

        • pdxfed@lemmy.world
          link
          fedilink
          arrow-up
          21
          arrow-down
          9
          ·
          4 months ago

          Website? Negative ghost rider.

          You’re looking for the place with the small self-serve sauces, jalapeños and pickled carrots &onions. Never tablecloths. Strip mall locations only if located in the US Southwest. Wheels +3 to menu, -1 cost modifiers. +5 to taste if Latinx customers eat there.

            • Catoblepas@lemmy.blahaj.zone
              link
              fedilink
              arrow-up
              3
              ·
              4 months ago

              I live in the southwest US and see a lot of events and organizations use Latinx. If it was only local government using it without community input or something you might have a point, but it’s kinda weird to act like Latino run organizations somehow don’t know their own opinions. Some organizations even use both Latino and Latinx depending on if they’re speaking in Spanish or English, and somehow I feel like you’re not ready for Latine.

            • DragonTypeWyvern@midwest.social
              link
              fedilink
              arrow-up
              4
              arrow-down
              4
              ·
              edit-2
              4 months ago

              As long as the latinas don’t mind

              Just FYI, it was Latinos that were behind the term.

              Gringos don’t care, because they don’t speak Spanish.

          • ColeSloth@discuss.tchncs.de
            link
            fedilink
            arrow-up
            6
            arrow-down
            1
            ·
            4 months ago

            Spanish is a completely gendered language. None of them want or use the term Latinx, and they think people trying to use it are morons. The X in Latinx can’t even be conjugated in Spanish. The only ones trying to make Latinx a “thing” are Caucasians from the US.

            • pdxfed@lemmy.world
              link
              fedilink
              arrow-up
              2
              arrow-down
              1
              ·
              4 months ago

              I work with a bunch of people who are Latinx who prefer it and think those who don’t use it are dinosaurs. Almost like people have different preferences.