The struggling coffee chain has tapped Chipotle CEO Brian Niccol to be its new chairman and CEO, effective September 9. Starbucks’ stock soared more than 13% in premarket trading, while Chipotle’s dipped 8%.

Niccol has been leading the Mexican-inspired food chain since 2018, with Starbucks saying he has set “new standards in the industry and driven significant growth and value creation,” pointing to its revenue growing nearly 800% during his tenure.

  • Capt. Wolf@lemmy.world
    link
    fedilink
    arrow-up
    14
    arrow-down
    3
    ·
    4 months ago

    Starbucks is sugary, trash water. Brew your own coffee at home. Costs way less, tastes much better, and it’s significantly healthier compared to the flavored milk they sell.

    • quicklime@lemm.ee
      link
      fedilink
      arrow-up
      4
      ·
      4 months ago

      Meanwhile, what they serve at Chipotle is not worth even half of what they charge for it.

      • CmdrShepard42@lemm.ee
        link
        fedilink
        arrow-up
        3
        ·
        4 months ago

        Yeah both these companies have been run into the ground in my opinion. They’re just coasting on inertia at this point.

    • jwt
      link
      fedilink
      arrow-up
      3
      ·
      4 months ago

      But if I brew my own coffee at home, how will people know I’m writing a screenplay?

      • Capt. Wolf@lemmy.world
        link
        fedilink
        arrow-up
        2
        arrow-down
        1
        ·
        edit-2
        4 months ago

        In my experience, anyone I’ve ever known who is earnestly writing a book or a screenplay doesn’t shut up about it, regardless of whether they go to Starbucks or not.

    • PlantJam@lemmy.world
      link
      fedilink
      arrow-up
      2
      ·
      4 months ago

      And if you make cold brew in advance, it’s saves a lot of time in the morning. It’s even good heated up in the microwave, but I drink it iced year round.