This is effective in drawing attention, good or bad attention is subjective i suppose.
It’s one of those brand awareness things, but instead of a brand it’s a cause.
You aren’t supposed to see this type of demonstration and think to yourself “they have made an excellent point, I’m going to immediately do all i can to support this cause”.
It’s a background awareness thing that builds trust and/or familiarity and works in concert with other things to try and ensure that if/when you are “ready” for action in the same vein, this is the name/cause you have in the forefront of your mind.
Because it’s people, there are probably many different goals and approaches.
There are definitely people doing this just for the attention, others who are working with a ted from scrubs mindset and I’m sure many others that are less than kind.
It absolutely has downsides as well, you’ll piss off a lot of people by disrupting their daily life, a lot of those people have their own immediate survival shit to deal with and lofty causes aren’t a thing they are going to get to any time soon.
Point is, just like any advertising, just because it doesn’t feel like it’s working doesn’t mean it isn’t.
It might put you off entirely but it’s a numbers game.
Possibly , but that’s not what you said.
The implication was that making cars idle was the point of blocking in the road, which is wasn’t/isn’t.
How does <this thing that i know was not the point> <fulfil the goal i know is unrelated to the thing i just mentioned> ?
A failure of sentence structure or purposeful trolling.
I will concede that I phrased that poorly. I realize that making cars idle was not the point, but that is was the result would be.
Fair enough.
You realise that the fact you’re even talking about it means it’s doing more than just making cars idle.
Now, whether it’s actually helping anything in a tangible way, that’s a different conversation entirely.
That was my point: I don’t think it has a tangible benefit.
I disagree somewhat, though not entirely.
TL;DR;
It’s advertising and or brand/cause awareness.
This is effective in drawing attention, good or bad attention is subjective i suppose.
It’s one of those brand awareness things, but instead of a brand it’s a cause.
You aren’t supposed to see this type of demonstration and think to yourself “they have made an excellent point, I’m going to immediately do all i can to support this cause”.
It’s a background awareness thing that builds trust and/or familiarity and works in concert with other things to try and ensure that if/when you are “ready” for action in the same vein, this is the name/cause you have in the forefront of your mind.
Because it’s people, there are probably many different goals and approaches.
There are definitely people doing this just for the attention, others who are working with a ted from scrubs mindset and I’m sure many others that are less than kind.
It absolutely has downsides as well, you’ll piss off a lot of people by disrupting their daily life, a lot of those people have their own immediate survival shit to deal with and lofty causes aren’t a thing they are going to get to any time soon.
Point is, just like any advertising, just because it doesn’t feel like it’s working doesn’t mean it isn’t.
It might put you off entirely but it’s a numbers game.