Paqui, the maker of extremely spicy tortilla chips marketed as the “One Chip Challenge,” is voluntarily pulling the product from shelves after a woman said her teenage son died of complications from consuming a single chip.

The chips were sold individually, and their seasoning included two of the hottest peppers in the world: the Carolina Reaper and the Naga Viper.

Each chip was packaged in a coffin-shaped container with a skull on the front.

Lois Wolobah told NBC Boston that her 14-year-old son, Harris Wolobah, ate the chip Friday, then went to the school nurse with a stomachache. Wolobah said Harris — a sophomore at Doherty Memorial High School in Worcester, Massachusetts — passed out at home that afternoon. He was pronounced dead at the hospital later that day, she said.

Until sales of the product were suspended, Paqui’s marketing dared people to participate in the challenge by eating a chip, posting pictures of their tongues on social media after the chip turned it blue and then waiting as long as possible to relieve the burn with water or other food.

The challenge has existed in some form since 2016.

  • @[email protected]
    link
    fedilink
    141 year ago

    You’re supposed to put a couple dabs of the last dab into a pot of chili. That’s when it adds the right amount of flavor and heat. Eating it straight is what gets you.

      • Zoolander
        link
        fedilink
        English
        11 year ago

        You must be mistaking Last Dab for something else. It’s really hot but it also tastes great. It’s one of those sauces that I can’t eat much of because of the heat but I’m constantly coming back to because the flavor is excellent.