Following the United States in July, YouTube Premium’s international price increase is starting. The Google video is rolling this out slowly across Europe, Asia-Pacific, and South America.

As of November 1, YouTube Premium is seeing an international price increase in Argentina, Australia, Austria, Chile, Germany, Poland, and Turkey. This applies to individual, family, and student plans for YouTube Premium and YouTube Music Premium.

In Australia, YouTube Premium Individual is now A$16.99 and is said to be the “first ever price increase for your subscription” (for the country). For those currently paying a lower rate, YouTube is continuing that pricing for “at least three extra months.”

Existing subscribers will start to see the new pricing with their next billing cycle. In announcing via email this morning, YouTube says it doesn’t “make these decisions lightly” and says the price increase will allow it to “continue to improve Premium and support the creators and artists you watch on YouTube.” 

  • Zink
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    1 year ago

    It’s more than worth it for me. YouTube is my main source of video and audio content.

    Yeah some of the money goes to Google, but any major paid commercial streaming service is going to give money to a giant corporation.

    • GingaNinga@lemmy.world
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      1 year ago

      Well lets see how worth it it is in 5 years when prices quintouple for an online video hosting website where the major corporation is the one milking both users and creaters for every last penny.

      • Zink
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        1 year ago

        Well my second place streaming app is Plex so I always have a back up plan, lol.