I mean, delusional and misinformed are requirements for cult membership. It’s a bunch of pathetic people worshiping his brand, image, and “tough guy” persona. He says the racist shit they want to say out loud and they love that. He’s “rich” and they love that too. He’s a poor man’s idea of a rich man. He “owns the libs”. He’s a bully. He’s a narcissist. They eat all that shit up and can’t believe there is someone out there that speaks to all they things they’re thinking but out loud. There’s also a big overlap of his base with flat earthers, klan members, conspiracy theorists/ qanon, and crooks.