"It doesn’t make sense for chocolate bars to be divided into equal-sized chunks when there is so much inequality in the chocolate industry! The unequally-sized chunks of our 6.35 oz bars are a palatable way of reminding Choco Fans and Serious Friends that the profits in the chocolate industry are unequally divided.

And in case you haven’t noticed, the bottom of our bars depicts the West African coastline. The chunks just above it represent the Gulf of Guinea. From left to right, you have Côte d’Ivoire, Ghana, Togo and Benin (terribly politically incorrect, we know, but we had to combine them to create enough space for a hazelnut), Nigeria and part of Cameroon."

From https://us.tonyschocolonely.com/pages/faqs

  • Ledivin@lemmy.world
    1·
    1 month ago

    I love it, but I feel obligated to say

    "It doesn’t make sense for chocolate bars to be divided into equal-sized chunks when there is so much inequality in the chocolate industry!

    No, it makes sense. I understand, but it makes a lot more sense

    • Deceptichum@quokk.auEnglish
      0·
      1 month ago

      It doesn’t make sense for cars to have 4 equal sized wheels when there is so much inequality in the auto industry.

    • stebo@lemmy.dbzer0.com
      0·
      1 month ago

      Ok but this is a good way to raise awareness about the issue. Many people will pick these bars in the store without knowing much about the brand. Then when they eat it, they will probably wonder why it’s divided like that and the explanation is right there on the inside of the wrapper.

      • RogueBanana@lemmy.zipEnglish
        0·
        1 month ago

        And then never buy them again because they are difficult to break evenly. Great idea but poor execution imo.

        • stebo@lemmy.dbzer0.com
          0·
          1 month ago

          lol imagine sharing your chocolate bars with other people, tssk (/hj)

          fr tho if that bothers you, the inequality that comes with other chocolate brands should bother you too

          not saying Tony’s is 100% fair, but at least they put in a lot of effort to make it as fair as possible

          • RogueBanana@lemmy.zipEnglish
            0·
            1 month ago

            When did I ever say anything against that or that I am ok with slavery?? I even mentioned it as a good idea but with that execution, you will be cutting your own sales. At the end of the day, it’s a product for consumers and if your idea, no matter how great and noble it is, compromises on the experience then you will lose customers.

            It well be cool to see for the first time but I certainly wouldn’t pick it up again if there are similar products with similar ideology on the shelf which is much easier to consumer. If this worked then good for them but I doubt it well work for long.

            Also who the hell mows down an entire bar in single sitting, is that an American thing? I usually buy a bar of dark chocolate and eat 1 piece after every meal or when I am bored/hungry. I would never pick something like this other than maybe the first time and fiddle with it every time making a mess trying to break a piece.

              • RogueBanana@lemmy.zipEnglish
                0·
                1 month ago

                There are literally hundreds of them. Maybe the availability is different in your area but I can guarantee you that they are not the only one. But regardless you are missing the point.

                It’s good for a company to be ethical but if you can’t sustain a business enough to make a difference then it’s pointless. At the end of the day, a business is there to make a profit. If you ignore majority of the customers and focus on the small fraction who cares about ethical products enough to make compromise then you can’t stay float for long.

                It’s a good novel approach to raise awareness but the cost for it is too big, that was my point.

                • stebo@lemmy.dbzer0.com
                  0·
                  1 month ago

                  Bro it’s just uneven pieces of chocolate it’s not that of a big deal. Clearly they can sustain a business because I’m encountering their products more and more often. Apparently they don’t need the support of people like you who nitpick about every little thing so go ahead and buy other brands if that’s what makes you happy.

            • MeatsOfRage@lemmy.world
              0·
              1 month ago

              My internal chocolate bar cost has gone way up. I find the stuff at the bottom (like the stuff at the checkout) doesn’t even taste like chocolate anymore. I usually get something from the specialty section now.

              • AWildMimicAppears@lemmy.dbzer0.com
                0·
                1 month ago

                I agree. The budget snack items like chocolate, chips and so on have, in my opinion, lost a lot of quality; they taste a lot greasier, have worse “mouth-feel”, or are just sugar with less aroma depending on the product. I also buy less, but higher quality stuff now in comparison to 20 years ago. (Central Europe here)

  • dependencyinjection@discuss.tchncs.de
    0·
    1 month ago

    First not sure why everyone is so sure this is an ad and not just OP likes this and the message.

    I’ve contemplated posting about this chocolate, I guess we can’t call out companies we like and we just all shit on everything all the time.

    Second, my friend called me out for paying £3.50 for a bar of this whenever we have a chocolate and film night when Cadbury is like £1.50. When I said it’s more ethically sourced he said I don’t care about that. 😞

        • arefx@lemmy.ml
          0·
          1 month ago

          Yeah but there is a very distinct difference. Cadbury tastes like fake chocolate that’s 90% sugar, Tony’s still tastes like real chocolate even if you think it’s shitty. Eat them back to back there’s a noticeable difference in chocolate. I eat European chocolate all the time and Tony’s is about as good just has a different flavor profile to it.

        • BeardedGingerWonder@feddit.ukEnglish
          0·
          1 month ago

          I like Cadburys and I like Tony’s but like a £1.50 Cadbury bar is about the same footprint as a Tony’s bar and about half as thick.

  • Ricky Rigatoni@lemm.ee
    0·
    1 month ago

    I’m gonna be real here when I saw one of these bars for the first time I just assumed they were assholes and didn’t look any further into why the bar wasn’t cut in a usable way.

    • Adulated_Aspersion@lemmy.world
      0·
      1 month ago

      Treat yourself one time. The quality of the chocolate is so much better than the garbage shoveled out by Hersheys.

      My spouse and I discovered their chocolate by chance. It’s now our go-to because of their business practices and their quality.

    • Hagdos@lemmy.world
      0·
      1 month ago

      It isn’t American, and it doesn’t taste like shit.

      The founder, Teun van der Keuken, is a Dutch guy. He started this journey with sueing himself before a Dutch judge, on account of participating in slave labour (by buying chocolate in a supermarket, knowing that it’s likely produced by slave labour)

      • /home/pineapplelover@lemm.ee
        0·
        1 month ago

        Sounds cool. I’ll give it a try. You know where I can get some? I like Aldi chocolate cause it tastes good, cheap, and doesn’t use slave labor

        • Hagdos@lemmy.world
          0·
          1 month ago

          I know you can get it at Albert Heijn

          Edit: I just learned that Aldi chocolate is sourced through Tony’s supply lines, so they should be the same level of slave-free

  • HeavyRaptor@lemmy.zipEnglish
    0·
    1 month ago

    I swear to god I need a rolling my eyes emoji for the shit I see on Lemmy sometimes.

    Today’s post is…
    *Shuffles cards.
    Inequality… Chocolate… so you can feel depressed about the world while you are eating chocolate.

    (no offense to OP, maybe I’m just an old man who doesn’t get it)

    • BaldManGoomba@lemmy.world
      0·
      1 month ago

      The thing is you live in what is called the imperial core if you are a western nation citizen and especially if you are an American citizen. You get what you want for dirt cheap prices(even if you think it is expensive). Turns out many things you own or get is at the expense of other people who still live in dirt houses or just don’t know where their next meal will come from or just in general an exploited people who isn’t getting a sustainable compensation for their work. You get chocolate, an electric car, or diamonds at dirt cheap prices from the labor of people who don’t even know what chocolate tastes like. You get chocolate because you enjoy chocolate. Chocolate is cheap because you demand it to be so you can have a little treat. You winge at learning about something while eating chocolate. We are sitting comfortable eating chocolate while you cry about learning about inequalities. You are asked to think about inequality about your little treat. It isn’t about chocolate at all. Just take some time to consider your little treat is making someone millions while the person’s hands who made it is hungry and will die at 40 because of the conditions they live in.

      No we don’t expect you to completely stop eating chocolate. No we don’t expect you to change the world. We ask you to just think about other people for a moment while you take a break. I know it is hard since most people are being exploited in a different way here in the west and we have our own lives but at least we have so much food here that we won’t go hungry with programs to help funded by how rich we are. While people who made our little treat dedicate some farm land for our tasty morsel when they are hungry themselves. Never to even know that there hands create a delicious thing we can buy for less than 20 minutes of our labor in America

        • BaldManGoomba@lemmy.world
          0·
          1 month ago

          Tell me you don’t think about anything outside your 60 mile radius of your house. You really grasp complex thought and how things are interconnected

    • SharkEatingBreakfast@sopuli.xyz
      0·
      1 month ago

      Hey. I understand that maybe you’re unaware of the nuance behind this. Almost all massive producers of chocolate rely of human exploitation and slavery to get their chocolate. Many “workers” are also young children. People need to know this.

      I know that it seems like people might just be out to “spoil the fun”, but the more you know about a product and how it is produced, you can make decisions about your consumption.

      I’ve made decisions like purchasing the majority of my clothing secondhand, avoiding N×stlè products, cutting much of my meat consumption, etc. because I’m faced with the reality that my choices affect the lives around me, even if I do not see the impact directly.

      It’s upsetting to hear about the reality of things like this, but it’s very very important to be informed. I do not want to simply consume a product if I know that it is actively harming lives and/or contributing to human suffering. If that means avoiding certain chocolate bars, so be it. I hope that someone would do the same for me, too, if I were in such a position.