"It doesn’t make sense for chocolate bars to be divided into equal-sized chunks when there is so much inequality in the chocolate industry! The unequally-sized chunks of our 6.35 oz bars are a palatable way of reminding Choco Fans and Serious Friends that the profits in the chocolate industry are unequally divided.

And in case you haven’t noticed, the bottom of our bars depicts the West African coastline. The chunks just above it represent the Gulf of Guinea. From left to right, you have Côte d’Ivoire, Ghana, Togo and Benin (terribly politically incorrect, we know, but we had to combine them to create enough space for a hazelnut), Nigeria and part of Cameroon."

From https://us.tonyschocolonely.com/pages/faqs

  • HeavyRaptor@lemmy.zip
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    29 days ago

    I swear to god I need a rolling my eyes emoji for the shit I see on Lemmy sometimes.

    Today’s post is…
    *Shuffles cards.
    Inequality… Chocolate… so you can feel depressed about the world while you are eating chocolate.

    (no offense to OP, maybe I’m just an old man who doesn’t get it)

    • BaldManGoomba@lemmy.world
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      29 days ago

      The thing is you live in what is called the imperial core if you are a western nation citizen and especially if you are an American citizen. You get what you want for dirt cheap prices(even if you think it is expensive). Turns out many things you own or get is at the expense of other people who still live in dirt houses or just don’t know where their next meal will come from or just in general an exploited people who isn’t getting a sustainable compensation for their work. You get chocolate, an electric car, or diamonds at dirt cheap prices from the labor of people who don’t even know what chocolate tastes like. You get chocolate because you enjoy chocolate. Chocolate is cheap because you demand it to be so you can have a little treat. You winge at learning about something while eating chocolate. We are sitting comfortable eating chocolate while you cry about learning about inequalities. You are asked to think about inequality about your little treat. It isn’t about chocolate at all. Just take some time to consider your little treat is making someone millions while the person’s hands who made it is hungry and will die at 40 because of the conditions they live in.

      No we don’t expect you to completely stop eating chocolate. No we don’t expect you to change the world. We ask you to just think about other people for a moment while you take a break. I know it is hard since most people are being exploited in a different way here in the west and we have our own lives but at least we have so much food here that we won’t go hungry with programs to help funded by how rich we are. While people who made our little treat dedicate some farm land for our tasty morsel when they are hungry themselves. Never to even know that there hands create a delicious thing we can buy for less than 20 minutes of our labor in America

        • BaldManGoomba@lemmy.world
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          28 days ago

          Tell me you don’t think about anything outside your 60 mile radius of your house. You really grasp complex thought and how things are interconnected

    • SharkEatingBreakfast@sopuli.xyz
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      29 days ago

      Hey. I understand that maybe you’re unaware of the nuance behind this. Almost all massive producers of chocolate rely of human exploitation and slavery to get their chocolate. Many “workers” are also young children. People need to know this.

      I know that it seems like people might just be out to “spoil the fun”, but the more you know about a product and how it is produced, you can make decisions about your consumption.

      I’ve made decisions like purchasing the majority of my clothing secondhand, avoiding N×stlè products, cutting much of my meat consumption, etc. because I’m faced with the reality that my choices affect the lives around me, even if I do not see the impact directly.

      It’s upsetting to hear about the reality of things like this, but it’s very very important to be informed. I do not want to simply consume a product if I know that it is actively harming lives and/or contributing to human suffering. If that means avoiding certain chocolate bars, so be it. I hope that someone would do the same for me, too, if I were in such a position.

  • dependencyinjection@discuss.tchncs.de
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    28 days ago

    First not sure why everyone is so sure this is an ad and not just OP likes this and the message.

    I’ve contemplated posting about this chocolate, I guess we can’t call out companies we like and we just all shit on everything all the time.

    Second, my friend called me out for paying £3.50 for a bar of this whenever we have a chocolate and film night when Cadbury is like £1.50. When I said it’s more ethically sourced he said I don’t care about that. 😞

        • arefx@lemmy.ml
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          27 days ago

          Yeah but there is a very distinct difference. Cadbury tastes like fake chocolate that’s 90% sugar, Tony’s still tastes like real chocolate even if you think it’s shitty. Eat them back to back there’s a noticeable difference in chocolate. I eat European chocolate all the time and Tony’s is about as good just has a different flavor profile to it.

        • BeardedGingerWonder@feddit.uk
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          28 days ago

          I like Cadburys and I like Tony’s but like a £1.50 Cadbury bar is about the same footprint as a Tony’s bar and about half as thick.

  • Ricky Rigatoni@lemm.ee
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    29 days ago

    I’m gonna be real here when I saw one of these bars for the first time I just assumed they were assholes and didn’t look any further into why the bar wasn’t cut in a usable way.

    • Adulated_Aspersion@lemmy.world
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      29 days ago

      Treat yourself one time. The quality of the chocolate is so much better than the garbage shoveled out by Hersheys.

      My spouse and I discovered their chocolate by chance. It’s now our go-to because of their business practices and their quality.

    • Hagdos@lemmy.world
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      28 days ago

      It isn’t American, and it doesn’t taste like shit.

      The founder, Teun van der Keuken, is a Dutch guy. He started this journey with sueing himself before a Dutch judge, on account of participating in slave labour (by buying chocolate in a supermarket, knowing that it’s likely produced by slave labour)

      • /home/pineapplelover@lemm.ee
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        28 days ago

        Sounds cool. I’ll give it a try. You know where I can get some? I like Aldi chocolate cause it tastes good, cheap, and doesn’t use slave labor

        • Hagdos@lemmy.world
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          26 days ago

          I know you can get it at Albert Heijn

          Edit: I just learned that Aldi chocolate is sourced through Tony’s supply lines, so they should be the same level of slave-free

  • mindaika@lemmy.dbzer0.com
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    29 days ago

    No, I did not notice part of my chocolate bar looks vaguely like part of the coast of part of a continent I’ve never been too. I’m sorry. I’m clearly the asshole here

    Good choc though

  • mechoman444@lemmy.world
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    29 days ago

    It doesn’t make any sense to do this as a metaphor. Chocolate is typically divided into evenly sized chunks for measurement purposes, regardless of the evil practices of the chocolate industry.

    The metaphor is asinine the explanation is confusing and it’s lost on almost everybody who buys this.

    I have had this brand of chocolate before and it is quite good however.

    • freddydunningkruger@lemmy.world
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      28 days ago

      I don’t know, man. Sounds like the guy at least TRIED to do something more than most people. Granted, it doesn’t compare to a life spent delivering clever piss-take commentary to Lemmy, but not everyone can be so blessed.

      Also, speaking of asinine, measurement purposes? If they were selling unsweetened cocao bars for baking, you would have had a point.

      I’d say most people get frustrated and think WTF did they make this chocolate bar a pain in my ass? Then maybe they notice the story on the inside of the wrapper and read it?

    • pixelscript@lemm.ee
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      29 days ago

      I have never been in or adjacent to a situation where I had to measure chocolate packaged and sold to be eaten as-is in a recipe by squares broken off of a bar, at the demarcations pre-scored into the bar. If I needed that much control I’d grate it or use a chocolate that came pre-granulated, like baking kisses.

      For chocolate bars meant to be eaten, the score lines are very much for sharability first. Any use of them for culinary measurement is at best a peripheral feature.

      This probably doesn’t hold true for baking chocolate. But Tony’s isn’t baking chocolate.

      • mechoman444@lemmy.world
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        28 days ago

        I didn’t say it was for cooking. I said measurement. That can be applied to consumption as well as in a cooking capacity.

  • 1984@lemmy.today
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    29 days ago

    The billionaire chocolate bar would leave only the wrapping paper to the consumer.

  • The story behind this brand is kind of wild. The company was founded when a Dutch TV program found out the horrors of the chocolate industry, specifically the child slavery at the core of the cacao bean production.

    Even today, there are practically no slavery free brands. Attempts to make them, like Tony’s, end up with chocolate farm owners messing with the system to pocket the higher price intended for them to hire people. There are a few attempts to make chocolate without slavery, but qhwn you buy a bar of chocolate in a store somewhere, you can be reasonably sure the company that made them profited off child slavery, even if they try their best not to.

  • Gladaed@feddit.org
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    29 days ago

    The irregular pieces make it much easier to eat. You make a conscious decision how much you break off, instead of just getting another 4 squares.