Call me old-fashioned, but I don't understand why companies are so quick to throw away their entire brand heritage. Images of what seems like the new Jaguar EV have surfaced online just hours before the company officially launches the car, and merely days after its disastrous rebranding effort. The rebrand came after Jaguar cryptically announced
Jaguar appears to have lost its mind. Conflicting stories about whether this is a concept or their next release.
This actually has style (whether or not you like that style is a different conversation). It doesn’t look like a stainless steel dumpster. The body panels have subtle curves. Not cybertruck enough - and that’s a good thing.
This actually has style (whether or not you like that style is a different conversation). It doesn’t look like a stainless steel dumpster. The body panels have subtle curves. Not cybertruck enough - and that’s a good thing.
So does the Cybertruck, actually, they’re just… even more subtle. Curved surfaces are stronger and less prone to deforming than flat surfaces.