The no wash people aren’t doing it for conservation, there is no performative nature there about being green. The title is what OP editorialized about an article about fashion designers and isn’t the real title. One even specifically says he guesses that could be a benefit as well but it’s not the goal. They really do just think it looks cool… I’m definitely on the side of rewearing clothes until they need to be washed, but this is literally attacking people who want to do good in whatever small way by comparing them to fashion designers who do not even reflect on the conservation issue.