cross-posted from: https://lemmy.world/post/9799372
What’s Meta up to?
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Embrace ActivityPub, , Mastodon, and the fediverse
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Extend ActivityPub, Mastodon, and the fediverse with a very-usable app that provides additional functionality (initially the ability to follow everybody you’re following on Instagram, and to communicate with all Threads users) that isn’t available to the rest of the fediverse – as well over time providing additional services and introducing incompatibilities and non-standard improvements to the protocol
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Exploit ActivityPub, Mastodon, and the fediverse by utilizing them for profit – and also using them selfishly for Meta’s own ends
Since the fediverse is so much smaller than Threads, the most obvious ways of exploiting it – such as stealing market share by getting people currently in the fediverse to move to Threads – aren’t going to work. But exploitation is one of Meta’s core competences, and once you start to look at it with that lens, it’s easy to see some of the ways even their initial announcement and tiny first steps are exploiting the fediverse: making Threads feel like a more compelling platform, and reshaping regulation. Longer term, it’s a great opportunity for Meta to explore – and maybe invest in – shifting their business model to decentralized surveillance capitalism.
Sun’s problem was competing with Linux, which it couldn’t. Nobody wants to pay premium for discount proprietary Linux. Sun’s Java, however, still exists. Microsoft’s browser is far from the norm. There’s more alternatives to popular software than ever, whether it be office suites, video editing, 3d modeling, 2d painting, you call it. No, they don’t compete with the industry leaders that have both stability and far more features, but they won’t die off.
Embrace, extend, and exploit is just something that’s being thrown around to see whether it will stick as an argument, and quite frankly, I already see the 3E’s from already existing lemmy instances whose entire approach to the lemmyverse is essentially that - not that it makes it more ok, just that it’s clear that people have other priorities when they throw the concept aroud.