He’d be the perfect person to do it as he has a cult of personality, likes being controversial, is so wealthy he never would need to work or start a business again, is a committed ideologue, and could afford to lose $20 billion. I don’t really think he had a solid plan, though. Musk said recently that basically he was up all night at Ellison’s house (who put up $10 billion of his own - out of his net worth of $150b) and made the twitter offer. And of course, he tried to back out of it for several months.